A wood-fired restaurant with a clear point of view — and print collateral built to match it.
Forge & Flame is a wood-fired restaurant with a fiercely clear culinary identity: everything cooked over open fire, seasonal produce from farms within 30 miles, zero concessions to trend. The food had a point of view. The print collateral for their opening week did not.
They came to us three weeks before opening with a logo that had never been applied to anything physical and a menu that had been typeset in Word. We produced a full print suite — menus, cards, and window graphics — in time for launch.
"Bold, unapologetic — menus in heavy stock with a weight that tells you something before you've read a word. Letterpress-inspired type treatments throughout."